Mythical Phoenix Technologies

Off Page Optimization

Off page optimisation is defined as the technique which helps the website to improve its ranking on the search engine results page. These factors functions outside the boundaries of the web pages.These ranking factors are not directly controlled by the publisher.The most important are:
Link Builiding, Social Media Marketing and Brand Mentions.

Off page SEO plays an important role in the backend. Without applying off page factors, surely your website can not rank. This is due to the major factors such as link building, social media, videos, blogging etc. If any website needs references from a website, it(website) should be socially active and should definitely be shared amongst the communities of their niche.

Hence, off page factors are essential for any website to rank.

benefits of off page optimisation are:

  • More rankings - By using the techniques of “off page” optimisation, a successful strategy will help increase your website rankings in the SERPs. This will help you attract more traffic.
  • More exposure - The best part about Seo is when you start ranking higher on SERPs, you get more exposure, i.e. more clicks, more visits, more links and more mentions on social media. This is a chain of events which takes place one after another.
  • Better pagerank -Pagerank is a concept introduced by Larry page which talks about importance of a website in the eyes of Google. The concept is about ranking the web pages between 1 to 10. The higher the rank, the better is the website in the eye of Google.
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